Much the same as Neo from The Matrix, we once in a while get an unusual inclination somewhere down in our guts that something isn’t exactly directly with the world. German craftsman Steffen Kraft, who likewise passes by the name Iconeo on the web, makes astonishing social editorial pictures that feature how amusing, peculiar and even double-dealing life can now and then be.
When approached about the primary motivation for his craft, Kraft answered that he’s enlivened by both little and enormous things.
“On the one hand, I’m inspired by little things, like my pencil, a cup of coffee or toilet paper. These little objects are icons. Everybody knows them. We don’t have to think about their function when we see them. It’s good brain training trying to place these things in a different situation. Sometimes, the results are meaningful, sometimes not.”
“On the other hand, I’m inspired by bigger things, like climate change, plastic pollution or social behavior. I try to make these complex themes simple and surprising,” the artist told.
Kraft accepts that in our day by day schedule, we are “overpowered with pictures and impressions”, which is the reason we lose the capacity to “self-reflect and to see the world from an alternate perspective.”
“Of course, I also produce images, but it’s the kind of communication most people understand quickly,” he admitted. “My goal is to surprise the viewer with simple ideas that they may not have thought about and which make them think, and make them discuss them with others.”
Iconeo got a degree in Communication Design in Germany and established a publicizing office. He conceded that by then he was “far away from being a craftsman” and furthermore would not like to be one.
“I liked to work for clients and create ideas to sell products. It was an important time for me, but after 8 years, I left the agency. Since then, I explored the art part inside of me. And it’s a funny journey, not a straight path. I still do graphic design, logo design, poster design for clients, but more the artsy way with my style, not the advertising way with trendy images.”
Kraft had some advice for all the new, veteran, successful and struggling artists out there: “Being an artist means having good times and having bad times, especially in the beginning. Be patient when you are uninspired or when you feel misunderstood. You are on the right path, as long as you are engaged in doing what you find interesting. And don’t forget to relax. I get the best ideas when I’m relaxed and out of my office.”
Kraft finally told about his future plans. “I want to do a book for children, but as with every new thing, this is hard in the beginning. And I’m trying to learn AR-stuff to explore new ways of showing my art.”
In this picture Kraft is trying to draw attention towards the increasing water pollution. He has beautifully illustrated in this picture.
Every single person in today’s world is running after money no matter he is poor or rich.
We are so lost in our mobile phones these days that we nobody knows whats going in the surroundings. Just like in this picture nobody notices the spaceship.
Due to the pollution all the harmful rays are coming from the sky and destroying the Earth.
This picture demonstrates our attention towards planting more trees and stop cutting the existing ones.
We should be addicted music rather than all the other harmful things like cigarettes and other drugs.
This picture again is showing us the increasing water pollution day by day.
Every single person these days is running after likes. No number of likes seems enough ever.
This picture again demonstrates that we are destroying our Earth due to pollution.